In this episode, Nicole chats with Alejandra Rojas, founder of The Money Mindset Hub, about why it’s so critical for women to acknowledge and address all of the emotional baggage and trauma money brings with it. 

Alejandra explains why approaching money from a clearer mindset enables women to seize opportunities in an otherwise male-dominated space and to level up in new ways where finances won’t automatically trigger an emotional response. By creating a safe space where people can feel safe to discuss their issues with finances, Alejandra believes women can unlock their true entrepreneurial prowess.

Plus, Nicole and Alejandra also dive into active ways to create a more positive financial mindset and explain why fintech has the capability to impact generational change. 


Follow Alejandra:


Podcast: The Money Mindset Show

Follow Nicole:




And if you love listening to Humans of Fintech, please leave me a 5-star review on Rate My Podcast:


Thank you so much!


You can keep up-to-date with everything Humans of Fintech at


And if you’ve enjoyed Humans of Fintech why not try: Chicks of FinTwit, Tech Unlocked, Breaking Banks or Fintech Insider

First Time Attendee?


Email signups come with our no-manel guarantee(™).