Getting to the “Top of the Wallet” Part II
Saira Rahman, VP of New Investor Initiatives at Fundrise, brings financial literacy into the question of how products earn ‘top-of-wallet’ status.
The Pursuit of Becoming ‘Top of Wallet’
Saira Rahman, VP of New Investor Initiatives at Fundrise, answers the question to, “What does the path to ‘top of wallet look like?”
